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About Us

Gelato has built the world's largest and most global network for on-demand production of customized items e.g. t-shirts, wall art, mugs, books, hoodies, and cards. We support a new wave of e-commerce entrepreneurs and the global shift towards local and more sustainable production.

In many ways, we at Gelato are rethinking how digital fabrication of customized products can be done on-demand. Just imagine what will happen when we add 3D printing capabilities to this global service. We are already empowering thousands of e-commerce entrepreneurs to grow and scale their businesses.

Gelato Engineering

We own no physical production assets, nor servers, instead our asset is a cloud-based connectivity platform that enables world-class on-demand production for e-commerce platforms and applications. This engineered platform needs to provide our customers access to more than 100 production partners in 33 countries and includes production plate design, routing to an appropriate partner, finally linking to logistics’ systems for delivery to the consumer. All this in 72 hours and reaching more than 5 billion people and potential consumers in a smarter, faster, and greener way.

We have a multicultural Engineering team of over 50 people working in 5 countries who build, grow and maintain our applications and platform. Our engineering landscape provides the technology to extend our capabilities and features across 3 customer-facing applications: Optimalprint, Globe, and Gelato API plus the digital connectivity platform. The employed technologies range from backends using PHP and GoLang to mobile apps built natively or with hybrid technology, running on cloud services and with a modern CI/CD pipeline.