Senior Product Manager, RX

The position of Sr.Product Manager has been created with the following objectives:

• to manage all marketing activities of assigned product to support company objectives;
• to conduct analyses of the market segment, including identification of key growth drivers, opportunities and risks;
• to incorporate results of analysis into product strategy;
• to ensure successful implementation of strategy and monitor achievement of targets & objectives for assigned product.

According to the given tasks performs the following duties:

• Leads development of brand strategy and marketing plans for assigned brand;
• Leads the Long Range Planning & rolling sales/operations forecasts for assigned brand;
• Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products;
• Works closely with direct-to-consumer and managed markets teams to ensure successful positioning;
• Works closely with sales leaders to identify opportunities/issues;
• Participates in development of training for field/customer service personnel on brand information;
• Liaises with internal departments and external agencies to ensure full communication and success of marketing plans;
• Contributes to creativity of product packaging, presentation and promotional activities;
• Designs, implements and evaluates marketing activities of brands;
• Reviews marketing programs and implements program changes;
• Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.

Qualifications:

• Bachelor’s \Master’s Degree;
• 4-6 years of pharmaceutical marketing experience;
• Experience developing a strategy and executing on that strategy;
• Experience managing complex projects;
• Understanding of the development and commercialization of pharmaceutical products in Russia;
• Understanding of the Russian Healthcare environment;
• English – min Upper-intermediate.