User Acquisition manager (Serbia)

An international IT company is looking for a candidate for the position of User Acquisition Manager. You will be surrounded by experienced specialists who are eager to share their knowledge with you.

Responsibilities:

• Traffic acquisition: desktop/mobile/in-app;
• Launching advertising campaigns: performance marketing, affiliate marketing in the Serbian market;
• Coordinating SEO, ASO, and SMM efforts;
• Collaborating with the creative team to create and test creatives;
• Optimizing and analyzing the effectiveness of advertising campaigns and budget allocation for user acquisition, activation, and reactivation;
• Finding new approaches to achieve KPIs in volume and profitability;
• Monitoring competitor activities.

Requirements:

• At least 2 years of relevant experience in the Serbian/Balkan market;
• Understanding of internet marketing and the mobile application market, as well as excellent knowledge of all key metrics: CPC, CTR, CPL, ARPU, CPA, PPS, etc.;
• Ability to work with tracking systems and analytics tools;
• Experience working with CPA/Revshare offers;
• Ability to launch advertising campaigns both with contractors and independently, test different channels and creatives, and analyze traffic quality;
• English proficiency from B2 level and native Serbian.

We offer:

• Employment according to the labor code of Serbia (Serbian production calendar);
• Work schedule - 5/2, with Saturday and Sunday as days off. Flexible start time from 9:00 to 11:00 as agreed with management;
• Sick leave and vacation - paid at 100%;
• Corporate meals in the office (breakfasts and lunches).