Deputy Head of Lead Generation Department

The IT company Andersen is currently in search of a Deputy Head of Lead Generation Department.

Andersen is a pre-IPO software development company providing a full cycle of services, following project management standards and best practices. For over 17 years, we have been helping enterprises and middle-sized firms worldwide transform their businesses by creating effective digital solutions using innovative technologies.

Today, we are working with businesses from various parts of the world, including North America, Western Europe, Israel, Australia, and the UAE. Our expertise includes FinTech, Healthcare, Retail, Telecom, Media & Entertainment, Logistics, Travel & Hospitality, eCommerce, and other industries.

Responsibilities:
- Developing and implementing an email marketing strategy for lead generation.
- Leading a team of lead generation specialists, providing training and development.
- Analyzing campaign effectiveness and improving key metrics (Open Rate, Reply Rate, CTR, etc.).
- Managing databases: segmentation, cleaning, and updating.
- Collaborating with other departments (sales, marketing, analytics) to achieve business goals.
- Using analytics tools to evaluate work results.
- Implementing modern approaches and tools in email marketing.

Must-haves:
- Experience in email marketing and lead generation for 3+ years.
- Managerial experience: managing a team of at least 10 people, task setting, and results control.
- Knowledge of email marketing tools.
- Ability to work with analytical tools (Power BI, Looker Studio).
- Skills in database management and experience with CRM systems.
- Analytical thinking and a systematic approach to work.
- Excellent communication skills and the ability to work in a multitasking environment.
- Level of English - from Upper-Intermediate and above.

Reasons why this job would be interesting to you:
- Andersen cooperates with such companies as Siemens, Johnson & Johnson, AstraZeneca, BNP Paribas, Allianz, Ryanair, TUI, Verivox, Media Markt, etc..
- For the past four years, our company has been growing annually by 60–100%, and we constantly involve top-notch specialists in our team.
- Andersen has mentoring and adaptation systems for new employees, and transparent performance review and assessment systems will allow you to determine your development path and plan your growth.
- The most important thing that we value in our employees is a commitment to continuous learning. The company supports them in this and gives them access to the best educational platforms, seminars, and practices. In addition, for over 17 years, Andersen has assembled a huge knowledge base and established a robust resource management institution.
- We have been strengthening our expertise since 2007. During this time, we have formed excellent teams with streamlined processes, where you can learn something new from your colleagues every day and enjoy your work.
- We are a cool young team of like-minded people communicating informally.
- You'll have a stable and competitive salary and an extensive benefits package.
- At Andersen, we have many different ways to grow. You can improve as a specialist or a manager, and all your activities will be decently rewarded.

Join us!

*Planned to be created and filled (prospective vacancy)