Senior SMM Specialist / СММ специалист (AI Content and Guerilla Strategies)
Job Summary:
As a Senior SMM Specialist, you will be responsible for leveraging AI-generated content and implementing creative guerilla strategies to drive engagement, brand awareness, and growth across various social media platforms. Your expertise in utilizing AI-generated content and out-of-the-box marketing techniques will play a crucial role in maximizing our online presence and reaching our target audience.
Responsibilities:
-Develop and execute social media marketing strategies to promote our brand, products, and services.
- Leverage AI-generated content to create engaging and impactful social media campaigns.
- Monitor social media platforms and trends to identify opportunities for creative guerilla marketing strategies.
- Plan and implement unique and unconventional marketing tactics to capture audience attention and generate buzz.
- Create and manage compelling social media content, including posts, videos, infographics, and interactive elements.
- Analyze social media metrics and user feedback to measure campaign effectiveness and make data-driven recommendations.
- Collaborate with cross-functional teams, including content creators, designers, and developers, to align strategies and campaigns.
- Stay up to date with industry trends, emerging technologies, and best practices in AI-generated content and guerilla marketing.
- Research and identify influencers, partners, and online communities to collaborate with for increased brand exposure.
- Stay informed about changes in social media algorithms and adjust strategies accordingly.
Requirements:
- Proven experience as a Social Media Marketing Specialist or similar role.
- English level: Advanced-Fluent
- In-depth knowledge of social media platforms, algorithms, and advertising options.
- Strong understanding of AI-generated content and its potential applications in social media marketing.
- Creative mindset with a demonstrated ability to think outside the box and implement guerilla marketing strategies.
- Excellent written and verbal communication skills, with a keen eye for compelling storytelling.
- Proficient in social media analytics tools and metrics analysis.
- Familiarity with design software and basic knowledge of image and video editing.
- Strong project management and organizational skills with the ability to prioritize and multitask.
- Ability to thrive in a fast-paced and dynamic environment.
- Passion for staying updated on the latest trends, technologies, and social media innovations.
Process:
- Send CV + Portfolio
- Interview with business development and management teams.
- Short test assignment (if deemed necessary).
- Job offer.