Marketing Specialist and Copywriter

We are looking for a Marketing Specialist and Copywriter to join our rapidly growing online school.

Key Responsibilities:

• Develop briefs for landing pages, including copy and structure.
• Design and execute marketing funnels for product launches, defining the overall strategy, messaging, and triggers. Collaborate with the project manager to prepare technical specifications for the development team.
• Write email funnels and newsletters.
• Create pre-launch content across channels such as social media and email (in collaboration with the social media manager).
• Gather case studies to support launch campaigns and funnels.
• Optimize the user journey to improve conversion rates.
• Conduct market research, competitor analysis, and customer development interviews. Stay on top of trends in funnels, webinars, and sales tactics in the online education space.

Requirements:

• Excellent written and spoken English, with a strong grasp of linguistic nuances.
• At least 2 years of experience in a similar or related role.
• Solid understanding of marketing principles.
• Experience working with English-speaking audiences, preferably in online education.
• Knowledge of designing and optimizing marketing funnels.
• A proactive, team-oriented approach with strong communication skills.
• Interest in psychology or adjacent fields.
• Experience creating webinars for an English-speaking audience will be an advantage.

What We Offer:

• A fast-growing, international online school with over 4.5 years of success.
• A supportive team and collaborative work environment.
• Fully remote work with flexible hours.
• Competitive pay, with opportunities for growth.
• Professional development and career progression opportunities.

Job Details:

• Full-time position.
• Work within the MSK timezone (± 2 hours).
• Salary is negotiable based on experience.