Analytics & Insights Manager / Менеджер по исследованию рынка
Найм в ТОО «Проктер энд Гэмбл Казахстан Дистрибьюшн»
Are you energized by using integrative thinking to solve tough business problems, using diverse sources of knowledge from analytics to psychology? Are you an intellectually curious individual passionate about uncovering human needs and desires? Are you able to discover the story in all the noise and identify what really matters?
If so, then a role in the Analytics & Insights (A&I) organization is for you! In A&I, we directly influence business strategy, product design, pricing, retail, go-to-market strategy… and much more! We use our boundless curiosity to discover what consumers want, why they want it, and how we can influence them through immersive exploration, in-depth analysis, and good research.
We use state-of-the-art analytics tools to dig deep into the data, identifying key business drivers and assessing the impact of our financial decisions. We use analytics and big data sources to understand consumers, markets, and retailers. We answer questions like: What should our brands stand for? Who are our target shoppers? How do we best reach them? How can we build exciting in-store and online shopper experiences? And… What’s next?
Our A&I Managers serve as internal business strategy consultants, whose role it is to ensure that consumer and shopper analytics and insights are the foundations of our business strategy and execution. Your key to success will be your ability to build on and combine soft skills with analytical skills to convey research findings and drive actions with your key business partners across levels and functions.
We are looking for experienced specialist (1-3 years of relevant experience). Your key to success will be your knowledge of qualitative & quantitative types of research, experience in analyzing market data (i.e. Nielsen, GFK), ability to build on and combine soft skills with analytical skills to convey research findings and drive actions with your key business partners.
Responsibilities
- Develop and lead learning plans to generate deep insights and turn them into category growth opportunities and Joint Business Planning ideas in key retailers and emerging Sales channels
- Understand shopper needs, behaviors, and motivations to enable shopper-focused business choices
- Partner with business leaders and collaborate within a multifunctional team (Sales, Brand Management, IT, etc.) to develop winning business strategies and communication plans
- Build top-notch shopper understanding capabilities for A&I and Sales organizations (develop new tools and methodologies, run training sessions, etc.)
Compensation & Benefits
- Monthly salary starting from 1 143 260 KZT gross
- Annual bonus
- Monthly lunch & flexibility allowance 35 000 KZT net
- Flexible work hours and the possibility to work from home
- Medical, travel, and life insurance
- Corporate discounts
Job Qualifications
Qualifications
- Higher education diploma, preferably in Consumer Behavior, Econometrics, Sociology, or Marketing areas
- Relevant experience as Analytics Manager/Market Intelligence/Consumer Insights Manager for 1-3 years
- Strong analytical skills, including good knowledge of statistics and econometrics (e.g., significance tests and basic modeling skills)
- Data visualization skills (e.g., with Power BI)
- Entrepreneurial spirit to turn insights into impactful business plans
- Good command of English (Upper-Intermediate or higher level)
- Readiness for a full-time work schedule (40 hours per week)
Just So You Know
- All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, disability status, age, marital status, citizenship, HIV/AIDS status, or any other legally protected factor.
- No immigration sponsorship is available for this position.
P&G is a leading global consumer goods company whose winning brands are built around the model of innovation. Whatever your passion is, we want to ignite your potential to become your very best self. We hold true to our purpose, values, and principles as we seek to make a difference in the world around us. You will engage in meaningful work that will touch the lives of others and have a real impact. Everything at P&G starts with understanding – understanding our consumers and our employees as we innovate to improve lives now and for generations to come.